Web site best practices suggest to refresh your Web site design every two years. This allows your business to stay updated on design, technical options, and other best practices. But a ‘redesign’ can include a lot more than refreshing your site’s design. Web site traffic is controlled by search engines, and search engine rules change daily! So the creation of blogs, social media pages, digital advertisements and more are very important to the health (and wealth) of your company’s Web site. Please fill out the short form below and we’ll set up a free initiation meeting, or read below for more of WBC’s consulting services.
Blogs
Blogs can be a fun or an educational source of information for Web site users. Blogs can help increase page views if populated frequently, and WBC can create a winning blog strategy for your business. A photo blog may be the best type of blog for your company, or a more traditional text blog may be best. WBC will research and create the best blog strategy for your business.
Social Media
There is no one size fits all approach to social media marketing for businesses. Each business can benefit from a customized approach based on their goals and the needs of their customers. For a business, social media can be a great benefit for: business promotion, customer engagement, and customer service. In the new world of social media marketing, the users market the company instead of the company marketing to the users. Read more about social media strategies here
Web Site Design
WBC consults on how to update a small or large Web site. WBC enjoys this type of work because it’s always fun to compare the “Before & After” versions. An old Web site may be hurting your SEO efforts with bad code, clunky graphics, and too much Flash. Contact WBC to find out how you can afford to update your Web site.
Web Site Metrics
Business owners can tell if a digital marketing strategy is successful by studying increased customer traffic and page views. WBC will teach you how to decipher if an email, mailer or event increased ecommerce sales or page views. WBC will teach each business owner to understand this seemingly complicated subject, and how to update a strategy for optimal sales
