I’m an internet marketer and I’ll admit it – social media companies are a fad. But the practice of sharing socially (a.k.a. digitally) is not. The flame of the once popular social media options like MySpace, Reddit, StumbleUpon and more, are barely lit. The overnight popularity of new social media companies means you must keep up with today’s latest social media craze by updating your Web site technology and adjusting your posting techniques to continue to increase page views.
Overview of Social Media
MySpace was the most popular social media option until Facebook was incorporated in 2005. Eleven years later, Facebook usage has leveled off and something called Pinterest is now in the spotlight. MySpace was thought to offer a lot of sharing options before Facebook stepped in and offered video, photo, and private messaging options. But Pinterest has reduced Facebook’s multiple-sharing options into a simple platform. Why should a person have to finagle a now complicated social media site when they can just tag an image and write a note? An image says a thousand words after all.
But Pinterest lacks a video and private message option. This means Pinterest will either evolve or a new social media option will replace it. If Facebook’s usage continues to fall, it has a few years until its potential demise.
Final Thoughts From An Internet Marketer
No matter what, don’t hop on every social media boat just because it’s popular. Do your research and incorporate new social media strategies only if they’ll increase your bottom line. Hire a small marketing agency like WBC to complete professional research for you at a low cost. Final Thoughts – Keep up-to-date on popular social media companies, otherwise you’re missing out on free marketing.